Adidas Appoints Candace Parker President of Women's Basketball

Candace Parker's Leadership Marks a Strategic Shift Towards Inclusivity and Innovation in Women's Sports

May 17, 2024

∙ Paid

Adidas recently announced that Candace Parker, the legendary figure in women's basketball, has been named the first President of Adidas Women’s Basketball.

This new role comes after Parker’s retirement from professional basketball, marking a significant evolution in her long-standing relationship with the brand. Over her 16-year partnership with Adidas, …

Keep reading with a 7-day free trial

Subscribe to BrandStrat to keep reading this post and get 7 days of free access to the full post archives.